For My Baby. For Me.

New York State WIC - Together Growing Stronger Families

Breastfeeding Information for Health Care Providers

"Physicians are the cornerstone of successful breastfeeding. It is the physician who confirms the value of breastfeeding for both the mother and the infant. But it is the physician who can destroy it, when the correct information and support is not provided by the physician to the mother."
  Dr. Ruth Lawrence, Author, Breastfeeding: A Guide for the Medical Profession
  Director, Breastfeeding and Human Lactation Study Center
University of Rochester Medical Center

Health Care Providers greatly impact a mother's decision to breastfeed. This is a pivotal period for mothers, and your role is vital in helping mothers realize the benefits of breastfeeding, both for their babies and for themselves. Your support is essential in getting breastfeeding off to a good start.

WIC Program Partners with Health Care Providers for Breastfeeding Success

As part of WIC's breastfeeding promotion and support program, WIC staff across the state are partnering with their participants' health care providers to support breastfeeding. This partnership is essential to ensuring a successful breastfeeding experience for mother and baby.

NYS WIC has developed the Health Care Provider Toolkit: Partnering with WIC for Breastfeeding Success for you and your staff. The materials include:

Additional Resources: